RAB On-Line Sales Academy

The NBA is now offering the new RAB On-Line Sales Academy to members in good standing. The RAB Sales Academy is an on-line version of the RAB Sales Academy, which contains 17 learning modules. Each course is being partially-underwritten by the NBA, resulting in a net cost for a course to be only $99.00. Stations should contact the NBA office to reserve courses For more information, please refer to the December issue of the Modulaor or call the NBA office. Flyers regarding the courses were mailed to every member on January 11th. A limited number of courses is being made available on a first come-first serve basis.

Soderlund Sales Seminar:
"Newspaper, the Aging Competitor" with Doc Holliday from the RAB. Videos and workbooks available from the NBA Office, in case you were not able to attend.

Soderlund Sales Seminar: "The End of Radio As We Know it" was not video taped. No tapes will be available for this seminar.


Tapes Available from 2005 & 2004 Seminars

2005 TV Sales Seminars

  • "Making Your Advertising Accountable"
  • "Creating Value with Superior Customer Service"
Presented by Gary Moore (Tapes available from live satellite feed on April 24 & May 3)

Contact Marty at the NBA Office
NTR-CO-OP with Brandeis Hall

2004 TV Sales Seminars

Paul Weyland, October 28 Seminar
Ron Steiner TV Sales Seminars
  • Creating Value for Broadcasting vs Cable TV
  • Selling at the Top (Getting to Decision-Makers)
  • Roger Dodson- "New Keys to Effective Sales Today"

Tapes Available from 2003 Seminars

  • Johnathan Pontell- "Discover the Ratings Power of Generation Jones"
  • Jim Lobaito- "Overcoming Objections" & ITM Money PResentation"
  • Dr Charles Warner- "Creating Value", Sharpening Negotiating Skills"

(Tapes available throught the UNL School of Journalism at NO CHARGE)

Contact Dr. Larry Walklin 402-472-3050